For entrepreneurs

Welcome to *The AI Explorer*, where artificial intelligence is analyzed beyond ephemeral trends. Founded by Dr. Chérif Abdou Magid, pharmacist and strategic marketing expert with 20 years of experience, this blog offers a unique perspective at the intersection of science, marketing, and business strategy. Since 2019, I have been observing, analyzing, and decoding AI developments to provide you with content that goes beyond simple technical tutorials. Through critical analyses, detailed case studies, and well-argued positions, I help you understand how AI can concretely transform your strategy, optimize your operations, and accelerate your growth. *The AI Explorer* is for executives, entrepreneurs, and professionals seeking to leverage AI as a performance driver, with a rigorous approach anchored in business reality.

AI in Africa: Real Transformation Opportunity or Another Cycle of Unfulfilled Promises?

Copilot vs ChatGPT Enterprise: The Battle of AI Assistants Transforming Work

L’IA en Afrique : Opportunité réelle de transformation ou nouveau cycle d’espoirs déçus ?

Copilot vs ChatGPT Enterprise : Le duel des assistants IA qui transforment le travail en entreprise

Reinforcement Learning: The New Frontier of Retail Promotions

L’Apprentissage par Renforcement : La Nouvelle Frontière des Promotions en Grande Distribution