About us…

About The AI Explorer

My Vision of AI

Welcome to The AI Explorer, your space for critical analysis and strategic thinking on artificial intelligence. In a world saturated with technical information and tutorials, I offer a different approach: a sharp perspective on AI as a business transformation lever, forged by 20 years of experience in strategic marketing and more than 5 years of immersion in the world of artificial intelligence.

I don’t just explain what AI is – I help you understand why and how it can redefine your business strategy, optimize your operations, and accelerate your growth.

Who Am I?

I am Dr. Chérif Abdou Magid, founder of The AI Explorer and passionate observer of technological revolutions. My atypical background combines rigorous scientific training (pharmacy and chemistry) with two decades of expertise in medical marketing – a sector particularly demanding in terms of precision, ethics, and innovation.

It was in 2019 that I began to seriously explore the potential of AI, well before the current wave of enthusiasm. This early start allowed me to develop a critical and nuanced vision, far from trends and unrealistic promises. I have thus been able to observe and analyze the evolution of technologies, uses, and business impacts through different phases of maturity.

My dual expertise allows me to approach AI from a unique angle:

  • As a marketer, I analyze how AI transforms customer relationships, personalization, and value creation
  • As a scientist, I evaluate solutions with rigor, beyond the announcements
  • As a strategist, I focus on the concrete implications for business models and competitive advantage

A Distinctive Approach

The AI Explorer stands out through three fundamental commitments:

  1. Going beyond education to prioritize analysis – I don’t just explain how technologies work, but I analyze their real impact on organizations and offer critical perspectives on their adoption.
  2. Prioritizing depth over surface – Faced with the proliferation of superficial content about AI, I am committed to providing in-depth, well-argued, and nuanced analyses, based on verified sources and my expertise.
  3. Staying anchored in business reality – My analyses are systematically oriented towards concrete applications and strategic implications for businesses, far from purely technical considerations.

What You’ll Find Here

On The AI Explorer, I offer:

  • Critical analyses of the latest trends, innovations, and announcements in the field of AI
  • Well-argued positions on market evolution and best practices for adoption
  • Detailed case studies highlighting successes and failures in AI implementation
  • Methodical comparisons between traditional approaches and AI-based solutions
  • Forward-looking reflections on the future of AI and its impact on different sectors

My content is organized around distinctive editorial formats such as « Hot Takes, » « Bold Predictions, » « Polarising Debates, » or « Lessons from History, » which allow you to quickly access relevant analyses according to your interests.

Who I Write For

The AI Explorer primarily addresses:

  • Executives and decision-makers looking to integrate AI into their strategic vision
  • Entrepreneurs and innovators wanting to understand how AI can transform their business model
  • Marketing and strategy professionals eager to leverage AI as a competitive advantage
  • Executives and managers seeking concrete applications of AI in their daily operations

If you’re simply looking for technical tutorials or basic explanations about AI, you’ll probably find other resources more suitable. My blog is for those who want to go beyond purely technical aspects to understand the strategic and business implications of AI.

Why This Blog?

I created The AI Explorer after noticing a critical gap: that of accessible yet in-depth analyses on AI, intended for decision-makers and non-technical professionals.

On one side, we have an abundance of highly technical content, inaccessible to non-specialists. On the other, a proliferation of superficial articles that merely repeat the same language elements without critical analysis.

My goal is to fill this void by offering content that combines analytical rigor and accessibility, allowing professionals to develop their own critical vision of AI and make informed decisions.

My Editorial Approach

Each article published on The AI Explorer meets strict requirements:

  • Verified and cited sources for any factual statement
  • A clear separation between established facts and personal opinions
  • An analysis of concrete implications for organizations
  • A perspective with existing practices
  • Particular attention to the balance between enthusiasm and caution

I also commit to regularly revising my positions in light of new advances and openly acknowledging the limitations of my analyses.

Join the Conversation

I invite you to discover my analyses, participate in debates, and share your own experiences. The AI Explorer is not just a blog – it’s a space for collective reflection where we can together explore the multiple facets of AI and its impact on our organizations.

Whether you agree or disagree with my analyses, I encourage you to contribute to this crucial conversation about one of the most transformative technologies of our time.

Together, let’s analyze, debate, and shape the future of artificial intelligence in the business world!

Dr. Chérif Abdou Magid
Pharmacist, Strategic Marketing Expert, and AI Analyst